BOOK DESIGN

This exhibition catalog is a student book design project. The content of the book focuses on the process of character design within the video game industry. The design of the book aims to present a proper integration and balance of imagery and text heavy pages, while remaining uncluttered and interesting. The spread images are posted to the left, and you can view the PDF here

REBRANDING

This project is a rebranding for the menswear company Canali. This brand was started in 1934 and specializes in custom-tailored suits and accompanying items. Canali is available in its own stores, as well as luxury department stores worldwide. The aim for this rebranding was to develop a sleek and clean persona for this company as well as updating the brand for the modern day era.

PACKAGE DESIGN/REBRANDING

This is a student rebranding and packaging design project for a packaging design course. It is based on the Brash Brewing Company in Houston. This four pack packaging design substantially reduces the amount of material used, allowing the company to practice a more sustainable and eco-friendly business model. To see the entire project, starting at initial concept development, you can view the PDF here

LOGO DESIGN

This logo design was done while working for NewQuest Properties and features the main design used to develop a branding system for the center. 

BROCHURE DESIGN

This design was created while working at NewQuest Properties and features a brochure design that was later implemented as a template for multiple other brochures produced by the marketing department You can view the PDF here

PACKAGE DESIGN/REBRANDING

This is a rebranding and packaging design project for Reach Dental Floss. The purpose of this project was to find a more sustainable form of packaging for this product, as their current packaging is very bulky for such a small product and was made of a polythylene plastic. This packaging solution reduced the amount of waste produced drastically. With this project the branding was also updated to give this particular product more appeal by keeping its image clean, but not sterile. To view this project beginning with intial concept development, you can view the PDF here